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From an Idea to a Garment: What the Creative Process Really Looks Like
Fashion is often shown through its most beautiful moments: a finished garment, a photograph, a model who seems completely at ease in what she
The Heart of a Designer: From Childhood Curiosity to the Birth of a Brand
This is a story of how fascination turned into vocation and how childhood love for beauty gave life to a living brand.
It’s a Wally Thought: Fashion as Expression, Comfort, and Craft
I have a clear idea of fashion and style: I've always believed it to be the perfect way to express oneself and feel good
When Art Becomes Form
Merigo Gennj is the Italian footwear and handbag brand of designer Gennj Merigo, entirely Made in Italy.
Introducing Vitamia — the editorial heart of Vetrinamia.
Conceived as a companion to Vetrinamia's fashion platform, Vitamia invites you into the intimate universe behind each curated brand. Through in-depth features, thoughtful interviews, and glimpses into the creative process, we uncover the inspirations, philosophies, and craftsmanship that define their work. It is a celebration of artistry, heritage, and the quiet pursuit of beauty that lives at the heart of all we do. We welcome you to read on—and enter our world.
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